175 years Lindt & Sprüngli

LINDT&SPRÜNGLI 42 DIFFERENT PEOPLE HAVE DIFFERENT TASTES Creation England “Only with peppermint am I your prince”— England tradi- tionally prefers the sweet side to milk chocolate. However, after a nice dinner, the British serve chocolate with mint. The major success of the Lindor Mint with fine milk chocolate and a smooth-melting mint filling was therefore almost inevitable and the product instantly con- quered the hearts of British chocolate connoisseurs. Asia The perfect duo – tea and choco- late— Lindor Matcha was the first Lindor developed especially for the Asian market. Green tea plays a vital role in Japanese culture. The combination of intense, sweet-­ and-tangy matcha tea, also known there as the “King of the Green Teas”, and the delicate, white Lindt chocolate, was very popular among Japanese chocolate fans. Switzerland A soft spot for milk chocolate— In the land of the chocolate pioneers, people have a passion for tender milk chocolate. It is therefore no wonder that Lindor with milk chocolate has been Switzerland’s favorite for over 70 years. Starting with the crackling of the packaging, the unveiling of the glossy Lindor truffle, the fine smell, the first bite into the hard chocolate shell, all followed by the smooth-melting core and intense chocolatey flavors. Lindt appeals to all five senses and always tops off the delight with a chocolate smile on the faces of the connoisseurs. Lean back, close your eyes, enjoy: Chocolate that slowly melts on your tongue is appreciated by sweet-toothed people all over the world. However, our sense of taste is a highly complex matter that is determined not only by our genes, but our culture too. To satisfy country-specific taste preferences around the globe, we are constantly working on innovative recipes – for small moments of delight with a certain je ne sais quoi .

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